Fractional Communications Department and Support | reVerb
reVerb communications team members working together on site
Fractional communications

Fractional Communications Support

Communications support that works alongside your existing team, with access to advisors who bring decades of experience. Support can run for a single month or for as long as you need it. For municipalities, public agencies, start-ups and private sector teams across Alberta and British Columbia.

Supplemental support

Experienced support that adds to the team you have

A reVerb lead works with your communications staff, in your voice and to your approval process, with access to senior advisors who bring decades of experience as the work calls for it. Support can run for one month or continue until your needs change.

Based in Edmonton and serving organizations across Canada since 2015.

01

Strategy and advice

Plans, key messages and advice for your team, leadership, council or board.

02

Writing and editing

Releases, reports, newsletters, web content and plain-language review.

03

Design and creative

Graphics, layouts, presentations and social content. Creative services

04

Media relations

Media inquiries, news releases and spokesperson training. Media training

05

Stakeholder engagement

Engagement planning, sessions and what-we-heard reporting. Engagement services

06

Digital and social

Social channels, website updates and inquiry support. Digital engagement

Who it is for

Built for public bodies and growing companies

Public sectorreVerb presenting at a Beaumont council meeting

Municipalities and public agencies

Added capacity for your communications team through a transition, a busy period or a major project, working to your approval process and the council calendar.

Municipal and government work
Start-upsTeam member presenting to colleagues in an open office

Start-ups and growing companies

A fractional communications department for companies without communications staff: positioning, launch and investor materials, media and the channels that carry them.

Corporate and private sector
Private sectorCranes and new buildings under construction in Edmonton

Contractors, developers and industry

Project communications, community relations and public updates for companies building in public view.

Prime contractors
Professional servicesEngineering drawings with a pencil and scale ruler

Engineering firms and consultants

Plain-language writing, proposal support and engagement capacity alongside your project teams.

Engineering firms
Services included

What monthly support can cover

All communications services
When teams bring us in

Added capacity when your team needs it

Transition

A position is open

reVerb provides interim communications support while you recruit and documents plans, templates and contacts for the new hire.

Leave

A staff member is away

Their work stays on schedule and is handed back on the agreed return date.

Peak workload

A project or busy season

A launch, capital project or service change gets added capacity working alongside your staff.

No team yet

No communications staff

Where communications sits with a CAO, a founder or a department head, monthly support gives the work an owner.

What is included

What we take on each month

Work is drawn from the list below and agreed at each monthly check-in.

Strategy and leadership

Direction for the work and support for the people who front it.

  • Communications plans and key messages
  • Speaking notes for executives, the mayor or the reeve
  • Council, board and leadership briefings

Content and channels

Writing, design and the channels that carry it.

  • News releases, newsletters and web updates
  • Reports, notices and plain-language review
  • Social content and graphics
  • Presentations and layouts
  • Internal communications and staff updates

Media and engagement

Media work, public inquiries and engagement programs.

  • Media inquiries and response
  • Media and spokesperson training
  • Stakeholder and public engagement
  • What-we-heard reporting
  • Public and project inquiry support

Monthly support covers planned, ongoing communications work. Emergency crisis communications is set up as a separate service. Crisis communications

Pricing

How monthly support is priced

Rate

A blended hourly rate across the reVerb team

Hours

Up to a set number of hours each month, based on the need

Monthly review

Hours move up or down as your needs change

Notice

Ongoing agreements end on 30 days' notice

Custom agreements

Built around what you need

Scoped after the discovery call

Every agreement is custom. Hours, team and term are set around your organization and the situation in front of you, from a single month to ongoing support.

Book a discovery call
  • Ongoing support until your needs change
  • A full fractional communications department for organizations without communications staff
  • Extended vacancy or leave coverage
  • A launch, capital project or service change
  • Engagement programs and what-we-heard reporting

Rates and monthly hours are discussed on the discovery call and set around what you need.

reVerb team members working in the reVerb office in Edmonton
How it works

How monthly support runs

Every agreement starts with a discovery call to set the priorities and the monthly hours. For public bodies, your procurement policy determines which route applies, and monthly support can be quoted directly after that call.

  1. Work in your voice and to your approval process
  2. A monthly check-in to plan upcoming council and project needs
  3. An activity summary of hours, deliverables and outcomes each month
  4. A monthly review to move hours up or down as your needs change
  5. Ongoing agreements end on 30 days' notice
  6. Plans, templates and contacts handed over when the engagement ends
Book a discovery call →
Clients

Some of our clients

City of Edmonton
Government of Alberta
MD of Greenview
Parks Canada
City of Spruce Grove
AECOM
Ledcor
Stantec
Associated Engineering
Town of Peace River

Logos shown may represent work in other reVerb services.

Questions

Fractional communications questions

What is fractional communications support?

Communications support on a set monthly agreement that works alongside your existing team. A reVerb lead runs the work, with access to senior advisors and to writers, designers, media and engagement specialists as needed, in your voice and to your approval process.

Does this replace our communications team?

No. Monthly support works alongside your communications staff, adding capacity during a transition, a busy period or a specific project.

Can reVerb provide outsourced communications or act as a fractional communications department?

Yes. For organizations without communications staff, reVerb can provide outsourced communications as a full fractional communications department on monthly support.

Who uses fractional communications?

Municipalities, public agencies, start-ups, contractors, engineering firms and private sector teams across Alberta and British Columbia.

Can reVerb support us during a vacancy or a leave?

Yes. reVerb supports your team while a position is vacant or a staff member is on leave, and documents plans, templates and contacts for the person returning or the new hire.

How long does monthly support run?

Support can run for a single month or continue until your needs change. Hours are reviewed each month and can move up or down, and ongoing agreements end on 30 days' notice.

How is monthly support priced?

Monthly support is billed at a blended hourly rate, up to a set number of hours each month. Rates and hours are discussed on the discovery call and set around your needs.

Does monthly support include crisis response?

Emergency crisis communications is set up as a separate service from monthly support. Monthly support covers planned, ongoing communications work. Crisis communications

Does a municipality need to issue an RFP?

Your procurement policy determines which route applies to your organization. Monthly support can be quoted directly after a discovery call.

Where does reVerb work?

reVerb is based in Edmonton and works across Alberta and in British Columbia.

Work with us

Talk to us about monthly support.

Every agreement starts with a discovery call so the hours, team and scope fit your organization.