Resources

Evidence-Based Communications

Communications is a discipline built on research, behavioural science and measurable outcomes. At reVerb, we apply academic frameworks and peer-reviewed evidence to guide our work in public engagement, risk communication and organizational trust. This section gathers leading studies, white papers and practical tools that help advance the science of communication in infrastructure, government and public policy. We aim to make reliable, research-driven insights accessible to practitioners who shape projects, decisions and communities.

Why It Matters

Public communication affects timelines, budgets, and reputation. Understanding how people process information, respond to change, and make decisions is not a “soft skill.” It’s an applied science that draws on disciplines such as psychology, sociology, linguistics, and behavioural economics. When you design messages or engagement strategies using evidence instead of instinct, you reduce conflict and improve decision quality.

What You’ll Find Here

  • Academic Research: Peer-reviewed papers on risk communication and stakeholder engagement

  • Frameworks and Models: Tools like the IAP2 Spectrum, Behavioural Insights Team models and system-thinking approaches to communication.

  • Practical Tools: Templates, checklists and reference guides for practitioners. (coming soon)

Each resource is selected for its relevance to real-world applications, bridging the gap between theory and practice.

Contribute or Collaborate

We welcome contributions from academics, practitioners, and public sector professionals who are advancing communications as a discipline. Contact us if you have research, data, or frameworks that others in the field could benefit from.

ACADEMIC PAPERS

  • The Risk Mitigation Effect of Social Responsibility: Evidence from International Construction Projects

    The Risk Mitigation Effect of Social Responsibility: Evidence from International Construction Projects

    XIAOXU DANG | LIYUAN LIU | XIAOPENG DENG | NA ZHANG | MENGYUAN CHENG

    MDPI Sustainability Journal, Volume 17, Issue 7 , April 1 2025

    SUMMARY: Using survey data from 141 project managers, this study models how corporate social responsibility (CSR) lowers project risk. Results show CSR reduces risk indirectly through stakeholder trust:

    - Customer satisfaction was the only necessary condition for low risk.

    - CSR → Satisfaction → Risk Reduction (β ≈ 0.32) and CSR → Reputation → Risk Reduction (β ≈ 0.18) were both significant.

    - CSR alone had no direct effect on risk (β ≈ 0.05).

    ReVerb Relevance: Quantitative proof that transparent engagement and client satisfaction—not image—drive measurable risk reduction in construction and infrastructure projects.

  • Deliberate ignorance in project risk management

    Deliberate Ignorance in Project Risk Management

    ELMAR KUTSCH

    International Journal of Project Management, Volume 28, Issue 3, April 2010

    SUMMARY: Through 18 interviews, this paper shows project teams often choose to ignore certain risks for political or reputational reasons. Four behaviours—Untopicality, Undecidability, Taboo, and Suspension of Belief—turn risk management into a symbolic process rather than a preventive one.

    ReVerb Relevance: Demonstrates that poor communication and cultural silence are risk factors themselves. Effective stakeholder dialogue and transparent reporting prevent the blind spots described in this study.

  • Risk Management Practices in Large-Scale Engineering Projects: Trends and Innovations

    Risk Management Practices in Large-Scale Engineering Projects: Trends and Innovations

    BADER MOHAMMED AL FARDAN

    King Khalid University, n.d.

    SUMMARY: This paper examines how modern risk frameworks perform in major engineering projects like Crossrail and the Big Dig. It finds that proactive, well-resourced risk management directly improves outcomes:

    - Projects with dedicated risk staff were 25 % more likely to meet goals.

    - Quarterly reviews raised new-risk detection by 40 %.

    - Training cut project risk by 35 %.

    - Leadership engagement boosted success by 45 %.

    - Projects devoting under 5 % of effort to risk work were twice as likely to fail.

    ReVerb Relevance: This data confirms that consistent communication, leadership visibility, and structured dialogue are measurable elements of project risk control.